A private newsroom layer that watches Maltese news, Reddit r/malta, parliamentary feeds, FB community groups and your own tip inbox — then surfaces on...
SideStreet runs a written opinions section, a long-form podcast, a 'Watch' video channel, an Instagram, a TikTok, a Facebook page and a YouTube — all out of a 0-25 person team based in St Julian's. The site explicitly leans on the audience to feed the newsroom ('See something newsworthy? Your insights matter! Head over to our Contact Us page to report any noteworthy information you've come across'), which means story discovery is partly crowdsourced and partly manual. Meanwhile the editorial promise is to 'drive conversations' at 'a national level' in 'Street Speak' — a grounded, audience-specific voice that doesn't survive a generic content tool. The gap between editorial ambition (national-level civic influence, fact-based reporting, five distribution surfaces) and headcount (a small Maltese team) is the actual bottleneck: stories get spotted late, the podcast and Watch archive isn't sliced into the short-form formats Gen Z actually consumes, and the tip-line is a Wix contact form rather than a triaged inbox.
Reply "send me the full Signal Desk" and I'll send the implementation plan.